Adidas // Tubular launch recap

Last week Thursday was First Thursday in Braam and Adidas had a block party to go with the launch of their new Adidas Tubular. The block party didn't go as planned but where there is a will there is a way. The launch carried on as planned but inside the Adidas shop. 

To go with this a Braamies Lookbook was released to capture the more real life aesthetic of the sneakers in the streets of Braam where the home of Adidas is Area 3.